Is the Disneyised M&M's World better than M&M's typical McDonaldized Research Paper

Is the Disneyised M&M's World better than M&M's typical McDonaldized selling place - Research Paper Example There are two varying approaches that have prompted the development of the two theories of McDonaldization and Disneyification. If M&Ms World adopts a McDonaldized space branding, then it stands to benefit massively from the great features exposed by the theory. Both Disney and McDonalds have distinct space where people, interact and experience life by consideration of the exterior and interior. McDonalds have a welcoming big letter â€Å"M† that creates a nostalgic remembrance day after viewing it. The color yellow is very lively and attractive. The letter can be seen very miles away. The distinctive creates a lovable exterior characterization for McDonalds. Many McDonald’s outlets have adopted the use of cartoons resembling who are in joyful modes. Many people are most likely to be attracted by jovial pictures of the cartoon. The cartoon is normally adorned in merrymaking in fanciful attires. Most commonly are red muffin, red, white stripped long –sleeve T-shirt and a yellow overall. The exterior design of the most McDonalds outlets is very attractive, in essence. McDonaldized M&Ms World building or space design is likely to resemble the emblematic McDonald design. McDonalds interior has excellent lighting system with trademark design letter ‘†M† inside their building. Most of them are characteristic in nature reveling esthetic and adorable artwork. McDonalds has great architecture and space design exposing welcoming features to the clients. The great number of clients visiting its outlets indicates the extents of comfort and love they have for the space design done by them. Another notable factor about the McDonalds outlets is the spacious regions left for the clients in the facilitation of free movement of the clients. They also have excellent use of light paint colors that pro perly motivate clients since they are very attractive. On contrary, Disneyification of M&Ms World means adoption

UK education investment is going to be cut while the tuition fees will Dissertation

UK education investment is going to be cut while the tuition fees will be triple , discuss the impacts on domestic students - Dissertation Example Using a questionnaire, the present study assessed how the cutting down of the investment in the educational sector by the UK government has tripled the tuition fee and influenced domestic students in the UK. The results suggested that there will be neither a positive influence nor a negative influence on the student participation rate in the higher education, while there will be a significant impact on the overall academic performance due to term time employment and pressures of the debt and enrollment decisions of students to pursue higher education. The results further indicated that there was a positive relationship between higher levels of education and annual wages and the fact that students acquiring higher education tend to find employment far more easily as compared to those without higher education. The findings also suggested that higher education offered better opportunities for promotion and superior living standards in the future. In conclusion, the research offered an i nsight into the policies and programmes that could be initiated by policy makers and higher education institute to accommodate the students and provide them with the best possible education. TABLE OF CONTENTS CHAPTER 1 INTRODUCTION 8 1.1 Outline 8 1.2 Context 10 1.3 Research Aims 12 1.4 Research Questions 13 CHAPTER 2 LITERATURE REVIEW 14 2.1 Tuition Fee and Student Participation Rate 14 2.2 Tuition Fee and Students’ Enrollment Decision 15 2.3 Tuition Fess and Persistence of Degree 17 2.4 Tuition Fee and Academic Performance 18 2.5 Higher Education and Future Benefits 22 CHAPTER 3 METHODOLOGY 25 3.1 Sample 25 3.2 Sampling Strategy 25 3.3 Data Collection Methods 26 3.3.1Triangulation 26 3.3.2 Quantitative Research 26 3.3.2.1 Questionnaire 27 3.3.3 Qualitative Research 28 3.3.3.1 Qualitative Interview 28 3.3.4 Secondary Data 29 3.4 Data Analysis 29 3.4.1 Percentages 30 3.5 Methodological Limitations 30 3.6 Ethics 31 CHAPTER 4 RESULTS AND FINDINGS 32 DISCUSSION 35 CHPATER 5 RECO MMENDATIONS AND CONLUSION 40 5.1 Recommendations 40 5.2 Conclusion 41 CHAPTER 6 RETROSPECTIVE 42 6.1 What went well? 42 6.2 Limitations 42 REFERENCES 44 APPENDIX 52 LIST OF TABLES Table 1 Sample of Students 59 Table 2 Age Group (in years) 60 Table 3 Household Income 61 Table 4 Level of Programme 62 Table 5 Host Univeristy 63 Table 6 Tuition Fee 64 Table 7 How are you funding your studies? 65 Table 8: Do you think the investment cutting will have an influence on the particpation rate (number of partcipants) of domestic students in educational programs. There will be a descrease in the participation rate (number of particpants) of domestic students in educational programs? 66 Table 9 Do you think high tuition fees will lead to students load increase significantly? 67 Table 10 Do you think the high tuition fee will have an impact on the number of hours students work per week? 68 Table 11 Do you think student performance in their respective educational programs will be influenced signif icantly by cut in investment? 69 Table 12 Do you think the number of current students will drop off after the tuition fees rise? 70 Table 13